National Retail Federation expecting record back to school sales

National Retail Federation expecting record back to school sales

UNCERTAIN, THENATIONAL RETAILFEDERATION SAYS ONETHING - IS CERTAIN.EVEN IF STUDENTS STAYHOME AND LEARNVIRTUALLY THIS SCHOOLYEAR, BACK-TO-SCHOOLSALES COULD HIT ARECORD 100 BILLIONDOLLARS.I HAD THE CHANCE TO SITDOWN WITH ACONSUMER EXPERT TOFIND OUT WHY THATESTIMATION IS PLACEDSO HIGH.THE BACK TO SCHOOLSHOPPING SEASON IS ANIMPORTANT TIME FORRETAILERS.JIM SADLER, SENIORGENERAL MANAGER,WESTROADS MALL 00:45"THE BACK TO SCHOOLSEASON IS TYPICALLYTHE SECOND LARGESTSEASON AFTER THEHOLIDAYS." CLOTHES,SCHOOL SUPPLIES ANDOTHER ITEMS TYPICALLYFILL THE LIST.AND THIS YEAR THAT LISTIS GROWING WITHADDITIONALREQUIREMENTS LIKETECHNOLOGY ANDHYGIENE PRODUCTSBEING IN HIGH DEMAND.IN FACT, THE NATIONALRETAIL FEDERATION, ISEXPECTING RECORDBACK TO SCHOOL SALES.GRAPHICACCORDING TOESTIMATES FROM THEORGANIZATION, THISSCHOOL SEASONPARENTS WITH KIDS KTHROUGH 12 WILL SPENDABOUT 100 DOLLARSMORE ON SUPPLIES.PARENTS WITH COLLEGESTUDENTS ARE ALSOEXPECTED TO SPENDAROUND 100 DOLLARSMORE.AS A RESULT, TOTALBACK TO SCHOOLSPENDING IS EXPECTEDTO REACH 101.6 BILLIONDOLLARS.UP FROM 80.7 BILLIONLAST YEAR.02:26 "OVERALL, YES ITWILL INCREASE.WHETHER IT IS GOING TOBE 20 PERCENT THAT THENATIONAL RETAILFEDERATION IS SAYINGOR IS IT GOING TO BEAROUND SIX TO ELEVENPERCENT THAT THEOTHER RESEARCHORGANIZATIONS ARESAYING.WE WILL FIND OUT WHENTHE REAL DATA IS GOINGTO COME IN." PHANIADIDAM IS A CONSUMEREXPERT AND PROFESSORAT UNO.HE SAYS THAT WHILE THESPENDING WILLINCREASE, WHERETHAT SPENDINGINCREASES AND IN WHATPRODUCTS - WILLCHANGE.10:25 "THIS YEAR FORBACK TO SCHOOLSHOPPING TECHNOLOGYWILL BE NUMBER ONE,THEN SCHOOL SUPPLIESAND STATIONARY WILL BENUMBER TWO AND THENCLOTHING WILL BENUMBER THREE, WHICHKIND OF FLIPSEVERYTHING FROM THEPAST YEARS.IN THE PAST YEARS,CLOTHING WAS ALWAYSNUMBER ONE."STANDUP 22:35 "DESPITECLOTHING FALLING TOTHIRD PLACE WHEN ITCOMES TO BACK TOSCHOOL SHOPPING,SENIOR GENERALMANGER AT WESTROADSMALL, JIM SADLER SAYS,NUMBERS ARESUPRISINGLY REALLYGOOD THIS SEASON."01:24 "WE HAVE SEVERALSTORES THAT AREACTUALLY POSTINGPRETTY GOOD GAINSDURING THIS PERIOD."ONLINE SHOPPING HASALSO INCREASED INPOPULARITY, BUT SOHAVE THE PRICES ONTHOSE PLATFORMS.PHANI SAYS IF IT'STOUGHER FOR FAMILIESTO COME BY SUPPLIESTHIS YEAR, PRIORITIZINGIS KEY.07:27 "TALK TO THESCHOOL DISTRICTS,PRIORITIZE PROPERLYAND THERE ARE MANYBACK TO SCHOOL ITEMSON THE LISTS THAT ARENOT REALLY NEEDED IFYOU WILL." NOT NEEDED,BECAUSE IF SCHOOLSSWITCH TO FULLYREMOTE, ALL THOSENEW MARKERS MAY NOTBE THAT NECESSARY.REPORTING IN OMAHA,RUTA ULCINAITE, 3NN.WE'LL HAVE MORECONSUMER EXPERT TIPSON OUR WEBSITE - 3NEWS NOW DOT COM.THOUSANDS OFCOLLEGE STUDEN