What does bringing back football, Ohio State’s cash cow, mean for its less lucrative sports?
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Ohio State University President Kristina Johnson was a pivotal voice in the Big Ten Conference for bringing back football this fall. And the NCAA Division I Council decided this week that the college basketball season will start Nov. 25. Those decisions have major budget implications for OSU’s $210 million athletic department considering that in 2019, football accounted for $115 million of that revenue, and men’s basketball accounted for nearly $25 million. But what about sports like field…
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