Apple joins forces with Olivia Rodrigo to promote iPad on TikTok

Apple joins forces with Olivia Rodrigo to promote iPad on TikTok

AppleInsider

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Apple is once again leveraging its presence on TikTok to push products and services, this time focusing on iPad and Apple Pencil.

The tech giant on Monday posted a video of Olivia Rodrigo using iPad, Apple Pencil and graphics editing app Procreate to illustrate animated face masks to go along with Rodrigo's song "Brutal." Rodrigo cross-posted the video to her own account the same day.Subsequent posts to Apple's official TikTok account on Tuesday welcomed digital artists and influencers Braedon O'Brien, Designical and Fiona Viaje (fiona_art) to teach viewers how to create their own masks using Procreate's FacePaint feature.

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