CRMification is the process by which the culture absorbs CRM technology, processes and techniques to achieve some kind of new utility for getting things done better, faster and cheaper. Today we should add safer too. Another way to state it is that CRM is a disruptive innovation in the culture. The next normal will have something to do with CRM.
Full ArticleWork.com and the CRMification of Society
CRM Buyer
0 shares
1 views
You might like
Related news coverage
CRM's K-Wave
These are extraordinary times, in case you haven't noticed. One of my contentions these days is that CRM is penetrating society to..
CRM Buyer