Sinclair Joins Entertainment ID Registry Board

HUNT VALLEY, Md.--(BUSINESS WIRE)--Sinclair, Inc. today announced the company has joined the Entertainment ID Registry (EIDR) as a member of the Board of Directors. The company will be represented by Mike Palmer, Sinclair’s AVP of Media Management, who will serve on EIDR’s board as Sinclair’s representative for a 1-year term. EIDR is a public registry that provides a unique identifier for audio-visual content, designed to provide a standard way of identifying and tracking works across the media